This peaceful park is great for family outings. There is a large, man-made wading pool for kids that is protected from the waves. You can catch a glimpse of the neighboring islands of Kaho'olawe, Molokai, and Lanai from the park's picnic area. There is paved access and parking available as well as telephones, restrooms and grills. This is not the best place to snorkel but surfing and swimming are decent.

The beach lies at mile marker 18 off Highway 30 south of Lahaina.

Note: Launiupoko Beach Park was temporarily closed following the August 2023 Lahaina wildfire due to downed trees and debris. The park reopened in September 2023 after cleanup. The park is currently open and operational, though the broader Lahaina area to the north continues its recovery.