Maui Events in August

2025 Events and Festivities

Emma Farden Sharpe Hula Festival

Spend some of your August with some authentic Hawaiian culture at the Emma Farden Sharpe Hula Festival, honoring the legacy of Auntie Emma, a beloved hula master born in Kaanapali back in 1904. On August 23 from 10 a.m. to 5 p.m. (with possible evening activities on the 22nd), head to The Branches at Royal Lahaina Resort for mesmerizing hula performances, workshops where you can learn basic steps, free keiki (kids') activities like lei-making, exhibits of Hawaii-made crafts, and live music that tells stories through chant and dance. It's a heartfelt tribute to hula's roots, with halau (hula schools) from across the islands performing—think flowing skirts, flower crowns, and that graceful storytelling that captures Maui's history and spirit. Entry is free, making it accessible for everyone, and it's set against the resort's beautiful oceanfront grounds (a nod to its former spot under the Lahaina Banyan Tree). Perfect for families or anyone wanting to deepen their aloha.

When: August 23rd
Where: The Royal Lahaina Resort's beautiful "The Branches" venue

Obon Festivals (Various Dates Throughout August)

Okay, first up, if there's one thing you need to experience on Maui in August, it's the Obon festivals. These are like the ultimate blend of reflection, joy, and community spirit. Rooted in Japanese Buddhist traditions, Obon is a celebration of honoring ancestors through lantern-lit dances, prayers, and festive gatherings that have become a beloved part of Hawaii's multicultural fabric. On Maui, the season runs from early June through mid-August. Still, August has some key weekends where temples open up for bon dances (called Bon Odori), complete with taiko drums booming, people in colorful yukata (summer kimonos) circling in synchronized steps. Food stalls serving up local favorites like andagi (Okinawan doughnuts), shave ice, and plate lunches. It's super welcoming, even if you've never danced before, locals will show you the moves, and it's a great way to connect with the community. For example, the Wailuku Hongwanji Mission hosts dances on August 1 and 2, starting with a service at 6:30 p.m., followed by dancing at 7:45 p.m. These events often feel like a big family reunion under the night sky, with lanterns floating and everyone celebrating life. Most events are free to attend, although donations are appreciated, and they're family-friendly; bring the kids for a cultural experience they'll love.

When: Various Dates Throughout August
Where: Various locations on Maui
More Info: Bon Dance Schedule

Seed to Cup Coffee Festival

Coffee fans, this one's for you. The Seed to Cup Coffee Festival is a must if you want to geek out on Maui's famous brews. Held at the gorgeous Maui Tropical Plantation in Wailuku from 9 a.m. to 4 p.m., this event takes you on the full journey from coffee seed planting to that perfect sip, with workshops (just $10 each), tastings from local farms, live music, and even a barista throwdown where pros compete in latte art and brewing battles. Imagine wandering through booths sampling Kona and Ka'anapali coffees, learning about sustainable farming from the experts, and enjoying food trucks with coffee-infused treats. It's educational, tasty, and super fun. The Maui Coffee Association puts it on to celebrate the island's growers, so you'll get that authentic aloha touch. Tickets are affordable (around $20–$30 general admission), and it's family-oriented with plenty of space to relax.

When: August 10th
Where: Maui Tropical Plantation, Wailuku
More Info: Seed to Cup Festival

Youth Art Exhibition 2025

If you're an art lover or just want to see the next generation of creative talent, swing by the Youth Art Exhibition at the Hui No'eau Visual Arts Center in Makawao. This isn't your average gallery show; it's a vibrant display of works from over 250 kids who've spent the summer in arts programs, unleashing their imagination through paintings, sculptures, ceramics, and more. The opening reception on August 1 from 2–4 p.m. is a fun kickoff with snacks, mingling, and possibly some live demonstrations, but you can visit anytime during the event. It's inspiring to see how these young artists capture Maui's beauty, from ocean waves to volcanic landscapes, and it highlights the importance of community education in the arts. Entry is usually free or by donation, making it an easy addition to your Upcountry day trip. Pair it with a visit to nearby farms or the Makawao shops.

When: August 1-22
Where: Hui No'eau Visual Arts Center 
More Info: Youth Art Exhibition 2025

Maui Calls Annual Gala Fundraiser

For a fancy night out that gives back, mark August 16 for the Maui Calls Gala at the Maui Arts & Cultural Center, it's like the Oscars meets island style, starting at 6 p.m. This 27th annual fundraiser is all about supporting the arts with an evening of award-winning wines from top vineyards, gourmet pupus (appetizers) from local chefs showcasing Pacific Rim flavors, live entertainment, and a silent auction featuring unique items such as art pieces and vacation packages. Dress up in your best aloha attire, mingle with art lovers, and enjoy the vibe - it's elegant yet laid-back, with ocean breezes and stars overhead. Tickets are on the pricier side (around $ 200 or more), but every dollar helps fund community programs, exhibits, and shows. It's a great way to feel good while having a glamorous night. Grab yours through the official site at https://mauiarts.org/mauicalls; they go quickly.

When: August 16
Where: Maui Arts & Cultural Center
More Info: Maui Calls

August on Maui isn't just about the events, it's about how they capture the island's diverse heritage, from Japanese-influenced Obon dances to Hawaiian hula traditions, coffee culture born from the volcanic soil, and artistic galas that keep the creative scene thriving. You'll get a real sense of community, with locals welcoming you like old friends, delicious local eats at every turn, and that laid-back pace where time slows down just enough to savor it all. Many of these events are outdoors, so pack comfortable shoes and sunscreen, but also be prepared for those magical nights with music and lights. If you're traveling with family, the free or low-cost events like Obon and the Hula Festival are winners; for a date night, consider the gala or a concert.